WEBSITE DESIGN • SEO • CONTENT

Before you rebuild your website, find out what's actually wrong with it.

Sometimes you need a new website.

Sometimes you don't.

We'll review what you already have and show you what we'd fix first.

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A second pair of eyes can save a very expensive guess.

"We need a new website" is often the starting point.

But the real problem might be weak service pages. Poor mobile design. Confusing navigation. No search visibility. Slow performance. Thin content. Or traffic arriving with nowhere sensible to go.

We'll look at the bigger picture before recommending the solution.

What we'll look at.

First Impression

Does the website immediately make the business feel credible? Would somebody arriving for the first time understand what you do and why they should consider you?

Structure

Can someone find the right service without digging around? We'll look at navigation, page structure and whether important parts of the business have enough space.

SEO

What can Google actually understand and rank? We'll look for obvious gaps in the structure, targeting and optimisation of the site.

Content

Does the website properly answer the questions potential customers have? And are there useful search opportunities you're completely missing?

Conversion

Getting traffic is only useful if people know what to do next. We'll look at calls to action, forms, contact routes and anything creating unnecessary friction.

Mobile

A website can look brilliant on the screen it was designed on and fall apart on a phone. We'll check the experience where a large proportion of your customers are actually seeing it.

Performance

We'll look for obvious speed and technical issues that could be making the website unnecessarily slow or frustrating.

Competition

Your website doesn't exist in isolation. We'll look at some of the businesses competing for the customers and searches you want.

Website review or SEO audit?

They're related, but not identical.

A website review looks at the whole digital experience — design, content, structure, credibility, conversion and the visible SEO foundations.

An SEO audit goes considerably deeper into organic search performance, technical issues, indexing, content opportunities and competitors.

And no, every review doesn't end with "buy a new website".

If we'd improve the existing website, we'll say that.

If the structure is fundamentally holding the business back, we'll explain why we'd rebuild it.

And if the website is actually pretty good but nobody can find it, the answer might be SEO rather than another redesign.

The review needs to be useful even if you don't commission Prunus afterwards.

What happens after your review?

We'll show you the important findings in plain English.

Not a list of 200 technical warnings designed to make the problem look more impressive.

We'll separate the things that matter from the things that don't and explain what we'd tackle first.

From there, you can take the findings away, ask us to fix individual problems or discuss a larger project.

Frequently asked questions

I make the initial Prunus website review free.

It's designed to identify the biggest opportunities and problems with your current website. If the site needs a much deeper technical investigation, we'll recommend a full SEO audit rather than pretending a free review covers the same thing.

That depends on the size of the website. We're looking for the things that could genuinely improve the site rather than trying to catalogue every tiny issue just to make the report longer.

Yes. Most websites we review weren't built by us. We're interested in what you have now and what could make it better.

Yes. There's no point paying for an entirely new website if improving the one you already have makes more sense.

We'll look at the visible SEO foundations, structure and obvious search opportunities. A full SEO audit goes considerably deeper and will be available separately.

 

You can take the findings away and use them yourself, ask us to implement particular improvements or talk to us about a redesign, SEO or larger website project.

LET'S BUILD SOMETHING USEFUL

Why Prunus media?

  • No fluff - built for results.
  • Designed to generate enquiries.
  • Fast, lightweight, high-performance.
  • Built for long-term growth

What this means for you:

  • We understand your business.
  • We build your site properly.
  • You start getting more enquiries

Your next website should work harder than your last one.

Tell us where the business is now, where you want it to go and what isn't working. We'll tell you what we'd build.
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